24 hours seem to pass by in the blink of an eye, especially if you’re a small-business owner. In order to stand a chance against your competition, the last thing you should do is bury yourself in a mound of endless emails. With the following Gmail tips and tricks, you’ll be able to spend less time with your inbox and more time driving business growth.
Just a few years ago, smart appliances seemed like novelty products for rich business owners. Now, the Internet of Things (IoT) has become a viable solution for putting your business ahead of the curve. But whether it’s a smart fridge or a surveillance camera that connects to your phone, IoT devices should be treated and secured just like any computer in a network.
There’s a reason malware makes the headlines on the internet almost every day: its impact on business has proved devastating. Nearly one million new strains of malware are being developed each day, which goes to show how popular of a weapon it is in a hacker’s arsenal.
If your business is considering cloud virtual desktops, you’ve undoubtedly looked into Amazon Web Services. AWS offers one of the most reliable and easily accessible options on the market, including the recent release of high-powered machines with direct access to Amazon’s data centers.
Microsoft’s Workplace Analytics is a handy tool for managers who would like to assess their employees’ performance using data from Office 365 programs. Whereas MyAnalytics provides employees with an overview of their own productivity data, Workplace Analytics allows both employees and managers to view performance rates to evaluate individual productivity.
Microsoft has created new security features for Windows 10 users. This update is a response to the global outbreak of ransomware attacks such as WannaCry and Petya. While this patch shouldn’t be a substitute for antivirus software and data backups, Microsoft does think its new features can help people defend against current and future threats.
The cyber community hasn’t fully recovered from the WannaCry ransomware attacks, which struck businesses and organizations in May. Now, a Petya ransomware variant named Nyetya is poised to join its ranks as one of the worst cyber attacks in history.
Rejoice Apple users, the new macOS High Sierra is now available as a public beta! So let’s cut to the chase and address the long-awaited question: What’s new and exciting here? In terms of visible features, not a lot, but that isn’t necessarily a bad thing.
If you have ever received what looked like a personalized email from a huge corporation, there’s a good chance it was actually written with the help of an email automation platform. Email automation saves time and money while strengthening customer relationships, and contrary to popular belief, it is well within most SMB budgets.
Facebook is like a Swiss Army knife, practical and featureful. But did you know that Facebook has hundreds of built-in marketing features that 1.8 billion users worldwide are mostly oblivious to? With that in mind, here are four Facebook features you can use to boost your SMB’s social marketing efforts:
Audience Insights tool
This free tool is designed to help businesses learn more about their target audience.